Résumé

Professional Experience

Workday, Inc.Pleasanton, CA

User Experience Manager06/2022 – 02/2025

Led Workday VNDLY’s 10-person UX team through transition following Workday’s acquisition of VNDLY, a B2B SaaS platform enabling enterprise clients to manage large-scale contingent labor programs and complex compliance requirements, streamlining integration with Workday’s culture and design standards.

Assessed organizational UX Maturity to identify gaps and introduced new design process to improve strategic impact and delivery consistency.
Sourced and hired talented designers with diverse expertise to strengthen VNDLY’s team and support business growth.
Guided design system team through brand transition by integrating semantic tokens, improving consistency and reducing technical complexity throughout Workday VNDLY application.
Improved collaboration with partner teams and enhanced visibility and credibility of UX team within Workday VNDLY.
- Coached team on reframing priority discussions and negotiating with a holistic view of business and customer needs leading to increased strategic involvement.
- Created and shared materials to educate partners on design process and its purpose leading to improved trust.
- Increased outbound communication to improve transparency of team activities.
- Introduced design and critique processes to make design delivery more predictable and reduce uncertainty.
Built a prototype AI assistant vision using Figma to communicate product concepts, demonstrate concepts to customers, and drive alignment across teams.
Established UX research role to support data-driven design and product strategy creating increased buy-in.
Responsible for recruiting, onboarding, setting priorities, conducting performance reviews, and supporting the career growth of team members.
Championed internal leadership development by mentoring and training team members transitioning into leadership roles.

Delta DentalSan Francisco, CA

Manager of Design Operations06/2019 – 05/2022

Developed and defined DesignOps department structure, research process, design system processes, and culture, building 8-member team of designers, researchers, and other specialists.

Advocated for holistic design approach by introducing stakeholders to UX research, design systems, and accessibility creating significant efficiency and strategic improvements.
Fostered team growth and performance through ongoing coaching and mentorship.
Hired and supported accessibility specialist, initiating company-wide remediation effort to enhance accessibility across applications resulting in integration of accessible design, development, and testing practice integration.
Created coded prototypes to support the Delta Dental Design System, enabling faster iteration and validation of new components.
Collaborated with a cross-functional team to design and develop a winning prototype for a product team hackathon, contributing hands-on prototyping expertise.
Developed and implemented performance metrics and coaching plans for design team members.
Fostered an inclusive team culture by recruiting diverse talent and promoting equity and accessibility in design practices.

User Experience Manager, Customer Experience (CX) Design05/2016 - 06/2019

Played a key role in developing and refining CX department structure, developing design and research processes, and culture, setting up 7-member team of designers and front-end developers.

Led cross-functional team to execute a successful sales funnel redesign within six months, yielding a 400% boost in direct to consumer sales conversion rates and enhanced customer experience.
Led and supported UX initiatives across both B2B (Dentist Portal, company-focused tools) and B2C (Enrollee Portal, D2C sales funnel) products.
Created and maintained scalable design system, introducing and leading design system team, ensuring consistency across multiple brand identities and teams to support faster more accurate development.
Facilitated adoption of design thinking methodologies, user research, and design-led concept development to improve UX Maturity and drive strategic impact.
- Supported the introduction of UX into a SAFe agile planning process to replace waterfall development.
- Led and supported design thinking workshops to drive concept development and creating buy-in for complete redesign of all digital platforms.
- Led teams to redesign and launch online plan purchase process, patient experience, and dentist/office portal.

Senior Web Designer01/2013 – 05/2016

Collaborated with designers and developers to modernize assets across marketing websites, Business-to-Business (B2B) and Direct-to-Consumer (D2C) emails, videos, and outbound marketing campaigns using InDesign, Photoshop, and Sketch.

Designed and evangelized a prototype future experience vision for Delta Dental’s unified patient/dentist experience which helped lead to the establishment of the Customer Experience Department.
Delivered pixel-perfect, responsive designs and multiple high-profile digital experiences which helped retain major clients.
Designed in compliance with section 508 and WCAG 2.0 AA standards, collaborating closely with developers to ensure accurate implementation.

The Impact Media GroupSan Francisco, CA

Multimedia Designer + Programmer03/2007 – 10/2012

Developed and maintained internal and client-facing websites and applications.

Designed website and trade show assets for Ocean Mist Farms. Supported nationwide sweepstakes with grocery store entry points.
Created digital media assets, including video and motion graphics.
Developed product launch materials for HP’s new computer line.
Created assets for online advertisements for GE and various Cisco products.